Why You Should Use WordPress

Are you looking for a website builder that has it all? If so, you need to take a closer look at WordPress. WordPress is one of the most popular website building platforms in the entire world. It is estimated that more than 75 million websites use WordPress, and an estimated 20% of the top websites in the world utilize this platform. Let’s take a closer look at the top 5 reasons why WordPress needs to be on your radar.

 

WordPress is ideal for search engine optimization

 

Search engine optimization or SEO is critical for your website’s visibility and ranking in search engines such as Google. The better your search engine optimization, the easier it will be for people to find and use your website. WordPress has built-in SEO optimization features that analyze elements such as keywords, readability and other characteristics to give your website a SEO score from “poor” to “excellent.”

 

WordPress can be used with different web hosts

 

One of the best things about using WordPress is that you don’t need to use a specific host in order to utilize this excellent tool. Unlike other website builders, such as SquareSpace, you can use WordPress with the host of your choosing. This allows you to select website hosts that suit your needs, such as requiring a dedicated server or needing a more affordable hosting plan.

 

WordPress features myriad of plugins for endless customization

 

Most website builders have a limited amount of plugins. Squarespace, for instance, has 128 plugins. By contrast, there are more than 50,000 free WordPress plugins available to WordPress users. The customization abilities with these plugins is practically endless. There are plugins designed for business websites, for galleries, for websites with social media integration and much more. Chances are, if there is something you need your website to do, then there is a WordPress plugin that will help.

 

WordPress themes can create great sites with little effort

 

WordPress is an excellent choice whether you’re experienced with building websites or you’re relatively new to the game. This is due to the fact that WordPress offers a variety of themes--with more themes available from third parties--that can create great looking websites with minimal effort. In most cases, you can set up a solid website in just a few minutes.

 

WordPress is free to use

 

You do not have to pay to use the basic WordPress builder. You may have to pay for certain plugins or premium themes, but you can easily create a great website with WordPress without having to spend any extra money. This is ideal if you are working on a budget and need to save money so that you can spend it on other expenses, like hosting your website or content creation.

 

If you are looking for a reliable, expandable and highly customizable website builder that can be used by beginners to experts alike, look no further than WordPress for your website needs.

ESSENTIAL PAGES NEEDED FOR YOUR WORDPRESS WEBSITE

  • Home

  • About Us – This page gives a summary of who you are and your company history.

  • Contact – this page details how your customers can get in touch with you

  • Products / Services / Hire Me – this gives details about your products or services

  • Frequently Asked Questions (FAQs) – this page answers the most frequently asked questions you receive.

  • Portfolio / Gallery – here, pictures and videos related to your product, service or company is displayed here

  • Testimonials – here, you show off your positive reviews or feedback received.

  • Blog – this is where you will have your journal entries

  • Privacy Policy - This page details what you will do with the information given to you.

  • Terms and Conditions – This page states the rules the visitors of your page must abide by to use your website.

  • Press / Latest News – this is where you address the media or post articles related to the business

  • Sitemap – this helps search engines discover your content

  • 404 Error page – this is where visitors will be directed to if a page on your website is no longer in use.

  • Jobs / Career page – this is where job vacancies are posted.

  • Subscribe / Enquiry Form – this is necessary if you are looking to build your mailing list.

  • Refund / Return Policy – here, you provide your visitors with a step-by-step guide on your policies on returns and refunds.

  • Confirmation page – this page is necessary for when a client signs up to your newsletter or when an order is completed.